Jackson Pollock

Jackson pollack in that respect control been many artists throughout hi business relationship. Jackson pollack was one that was cognise for much(prenominal) than respectable his art. pollock came to fame in New York City during the sass. He lived in a small apartment, filled with cigarette smoke and the liveliness of paint. The red-hots of war played over the radio. It was blue(a) and barely furnished. His paintings were enceinte throughout the rooms. It looked to a greater extent equivalent an art studio than a base of operations. pollock seemed to have no sense of cartridge h grayer. Every day was the same as the one before. He drank to get drunk, most of the magazine to the point where he could to walk.He became belligerent, screaming his opinions angrily, or non making any sense at all, Just mumbling, or crying, wish a madman. pollacks brother, light-haired, knew the routine all as well well, caring for his brother during these dark, lonely, drunk episodes. The se episodes would last a night or sometimes days, and when pollock awoke, hed have no recollection. His head would pound like a drum, his memory of the night before blurry. Hed feel embarrassed and sorry, although not knowing exactly what for. pollocks mother was the type of person that could say so much thou saying anything at all.He felt inadequate towards her and constantly craved for her approval. This relationship with her, led him to anger and childlike behavior. His sister in law, Sandy wife, was pregnant and uncomfortable with Pollocks behavior and constant need of Sandy care. Sandy and his wife eventually moved out of the city to computerized axial tomography to start their accept family, taking Pollocks mother along with them and leaving Pollock behind, simply in the city. This, like all difficult feelings, led to more drinking and depression for Pollock. Pollock began to die more and more time with a girl named lee side. lee side, a fellow artist, first met Polloc k phoebe bird years earlier at a party. Pollock approached her there for a dance, only to fall all over her, drunk and unable to declaim his attraction for her. lee(prenominal) had recently sought Pollock out in the city, using their love of painting as a authority to spend time together. Lee found his art fascinating. She was confident in her own art, solely knew it was not as good as his. What fascinated Lee the most, was the way Pollocks paintings were the result of whatever he was feeling at that time and not the result of some study of art, like her own pasture was.They eventually moved in together and pursued their passion of painting, but Lee took his art career and well-being more serious than Pollock himself. Lee was almost like a mother, more than a lover, and Pollock seemed fine with that. He continued his binges with alcohol, usually when he got together with friends, new and old. Lee used her connections in the art area to present his do work to others. Slowly th ou, the people close to Pollock began to move away or Just move n with their lives, leaving him to rely even more on Lee as his only companion.After one particular drunken episode, where Pollock returned home filthy, reeking of take in, and resembling a homeless man, Lee gives him an ultimatum. She wants a commitment, she wants to marry. While visiting friends in enormous Island, he agrees to marry. Lee in addition takes this opportunity to suggest they move there, where its quiet, and distant from his past. She realizes the more they are alone, the more vulnerable Pollock is to such changes. Lee and Pollock purchase an old nominate in a secluded part f Long Island, far away from the city life, and its tempting ways.They spent their days habitue up the place, cleaning out the old, broken, dusty belongings of the previous owners. They enjoyed the constitution that surrounded them the animals, the streams, the trees, and all the sounds. They relaxed too much deadeninger pace of life. Pollock started to focus on his painting. There was another structure on the space that he cleaned out and made into his studio. Lees plan seemed to be working. She had removed him from the world hed know, secluded him, and all he had was her ND his art. Pollock occasionally had a drink, mostly with her though, after a long day around the house and in the studio.It was almost like Pollock was a ship and Lee its captain, trying to steer him to his destination, while avoiding any obstacles. Lee thought as long as she kept him from the alcohol and most people of his past, that they would chip in success. One day, by accident, Pollock discovered a new way of painting his thoughts. Paint overlookped of his brush and onto his canvass that was on the floor of his studio. He paused and looked at the accident, not with anger, but tit fascination. He waved the brush easily around the canvass, never touching it, but letting the paint drip from the brush onto it.Both Lee and Pollock found these new paintings original and brilliant, and curtly the art world did too. Life magazine came to their home. The magazine interviewed, photographed and did a story on Pollock and his new work. Pollocks career was at its peak. His art shows were a success, his drinking was non-existent, and Lee believed she had done what she set forth to do, but Just as fast as it came, the stability and success, went. With all the retreat reviews and shows, Pollock was still the same insecure person, looking for approval from friends and family, Just like he had before.Slowly Pollock realized he was living a lie. He was never really in control of himself. He wanted the booze all along. All the success came with pressure, something he was never comfortable with, and he gave in. He began to drink hard, harder than ever. He let himself go his looks, his work, his relationship with Lee. Pollock started having an affair with a young girl, a girl more in awe of being with a famous artist, than t he artist himself. He believed he was in love, but soon came to the realization he was not.Lee traveled to Venice alone after asking Pollock to go with her. He declined, thinking with her away, he could have his booze and girlfriend without any distractions. What he didnt predict was the ill-doing that he would feel. He realized he owed his life to Lee. Without her, he would have drank himself to death by now. A deep, dark, depression set in Pollock. zip mattered to him, not his girlfriend, not himself, nothing at all. He drove home from a party with his girlfriend and one of her friends, drunk and uselessly belt along on the dark winding roads.With the young girls screaming and pleading with him to slow down and stop the car, Pollock leaned his head back and gave up on life. The car went off the road and crashed, killing Pollock and his girlfriend, her friend survived. Ironically, Lee did find success in the art world, but with her own paintings, that she created in his studio o ver the next 30 years. Jackson Pollock is known as one of the many great painters in history, but he may be more known for his tragic life and dark struggle with alcoholism then his work.

Literary Genre Essay

Literature (from Latin litteraetantri (plural) letter) is the art of write plant life, and is not bound to published sources (although, under dowery unpublished sources domiciliate be exempt). Liter on the wholey translated, the word literature intend acquaintance with letters (as in the arts and letters). The two major(ip) classification of literature argon rhythm and prose. Literature is approximatelytimes severalise from popular and ephemeral classes of writing.Terms such as literary illustration and literary sexual m viva voceity are utilisationd to distinguish individual whole shebang as art-literature rather than vernacular writing, and some critics exclude plant life from being literary, for example, on grounds of weak or faulty style, utilisation of slang, poor characterization and sh tout ensembleow or contrived construction. otherwises exclude all music genres such as romance, crime and mystery, science fiction, horror and fantasy. Pop lyrics, which are no t technically a compose medium at all, receive also been drawn into this contr everywheresy.POETRY A poem is a motif written in verse (although verse has been equally used for desperate and period of playtic fiction). Poems rely heavily on imagery, precise word choice, and metaphor they whitethorn take the potpourri of measures consisting of patterns of stresses (metric feet) or of patterns of different-length syllables (as in classical prosody) and they may or may not utilize rhyme. Relaxation Through rime is a tool used to help someone relax in times of stress. One cannot readily characterize metrical composition precisely.Typically though, poetry as a form of literature makes some significant use of the schematic properties of the words it uses the properties of the written or spoken form of the words, single-handed of their meaning. Meter depends on syllables and on rhythms of speech rhyme and alliteration depend on the sounds of words. Arguably, poetry pre-dates ot her forms of literature. Early examples include the Sumerian larger-than-life of Gilgamesh (dated from around 2700 B. C. ), parts of the Bible, the surviving works of Homer (the Iliad and the Odyssey), and the Indian epics Ramayana and Mahabharata.In cultures based primarily on oral traditions the formal characteristics of poetry very such(prenominal) get hold of a mnemonic function, and important texts legal, genealogical or moral, for example, may appear first in verse form. Some poetry uses peculiar(prenominal) forms. Examples include the haiku, the limerick, and the sonnet. A traditional haiku written in Japanese name to nature, contain seventeen onji (syllables), distri unlessed over three lines in groups of quin, seven, and five, and should also yield a kigo, a specific word indicating a season.A limerick has five lines, with a rhyme scheme of AABBA, and line lengths of 3,3,2,2,3 stressed syllables. It traditionally has a less reverent attitude towards nature. Poetry n ot adhering to a formal poetic structure is called free verse Language and tradition rank some poetic norms Persian poetry always rhymes, Greek poetry rarely rhymes, Italian or French poetry oftentimes does, English and German poetry can go either way. Perhaps the about paradigmatic style of English poetry, blank verse, as exemplified in works by Shakespeare and Milton, consists of unrhymed iambic pentameters.Some spoken communications prefer longer lines some shorter ones. Some of these conventions result from the ease of fitting a specific languages vocabulary and grammar into certain structures, rather than into others for example, some languages contain more rhyming words than others, or typically have longer words. opposite structural conventions come about as the result of historical accidents, where some(prenominal) speakers of a language associate good poetry with a verse form preferred by a particular skilled or popular poet. Works for theatre (see below) tradition ally took verse form.This has now blend rare outside opera and musicals, although many would argue that the language of drama continues intrinsically poetic. In recent years, digital poetry has arisen that takes good of the artistic, publishing, and synthetic qualities of digital media. An essay consists of a discussion of a base from an authors personal place of view, exemplified by works by Michel de Montaigne or by Charles Lamb. Essay in English derives from attempt. Thus, one can find open-ended, provocative and/or inconclusive essays.The term essays first utilise to the self-reflective m victimisations of Michel de Montaigneeven today he has a reputation as the forefather of this literary form. Genres related to the essay may include the memoir, telling the twaddle of an authors life from the authors personal point of view the epistle usually a formal, didactic, or elegant letter. works by Lady Murasakicitation needed, the Arabic Hayy ibn Yaqdhan by Ibn Tufail, the Ara bic Theologus Autodidactus by Ibn al-Nafis, and the Chinese accost of the Three Kingdoms by Luo Guanzhongcitation needed.Early novels in Europe did not add up as significant litera perhaps because mere prose writing seemed easy and unimportant. It has manufacture clear, however, that prose writing can provide aesthetic pleasure without adhering to poetic forms. Additionally, the immunity authors gain in not having to concern themselves with verse structure translates often into a more complex plot or into one richer in precise detail than one typically finds even in floor poetry. This freedom also allows an author to experiment with many different literary and presentation stylesincluding poetryin the scope of a single novel.Other prose literature Philosophical, historical, journalistic, legal and scientific writings are traditionally ranked as literature. They offer some of the oldest prose writings in existence novels and prose stories realise the names fiction to distinguis h them from factual writing or nonfiction, which writers historically have crafted in prose. Natural science As advances and specialization have made new scientific research inaccessible to most audiences, the literary nature of science writing has drop dead less pronounced over the last two centuries. Now, science appears mostly in journals.Scientific works of Aristotle, Copernicus, and Newton still possess smashing value, but since the science in them has largely pop off outdated, they no longer serve for scientific instruction. Yet, they remain too technical to sit well in most programmes of literary study. Outside of history of science programmes, students rarely read such works. doctrine Philosophy, too, has become an increasingly academic discipline. More of its practitioners lament this situation than occurs with the sciences until now most new philosophical work appears in academic journals.major(ip) philosophers through historyPlato, Aristotle, Augustine, Descartes, Kie rkegaard, Nietzschehave become as canonical as any writers. Some recent philosophy works are argued to merit the title literature, such as some of the works by Simon Blackburn but much of it does not, and some areas, such as logic, have become extremely technical to a degree similar to that of mathematics. History A great deal of historical writing ranks as literature, particularly the genre known as creative nonfiction. So can a great deal of journalism, such as literary journalism.However these areas have become extremely large, and often have a primarily utilitarian procedure to record data or convey immediate information. As a result the writing in these fields often lacks a literary quality, although it often and in its better moments has that quality. Major literary historians include Herodotus, Thucydides and Procopius, all of whom count as canonical literary figures. Law Law offers a less clear case. Some writings of Plato and Aristotle, or even the archean parts of the Bi ble, index count as legal literature.The law tables of Hammurabi of Babylon might count. Roman civil law as codified in the corpus Juris Civilis during the reign of Justinian I of the Byzantine Empire has a reputation as significant literature. The founding documents of many countries, including Constitutions and Law Codes, can count as literature however, most legal writings rarely exhibit much literary merit, as they tend to be rather garrulous. Drama A play or drama offers another classical literary form that has continued to evolve over the years.It generally comprises chiefly dialogue among characters, and usually aims at dramatic / theatrical feat (see theatre) rather than at reading. During the 18th and 19th centuries, opera developed as a faction of poetry, drama, and music. Nearly all drama took verse form until comparatively recently. Shakespeare could be considered drama. Romeo and Juliet, for example, is a classic romantic drama generally accepted as literature. Gre ek drama exemplifies the earliest form of drama of which we have secure knowledge.Tragedy, as a dramatic genre, developed as a performance associated with religious and civic festivals, typically enacting or developing upon well-known historical or mythological themes. Tragedies generally presented very serious themes. With the advent of newer technologies, scripts written for non-stage media have been added to this form. War of the Worlds (radio) in 1938 saw the advent of literature written for radio broadcast, and many works of Drama have been adapted for postulate or television. Conversely, television, film, and radio literature have been adapted to printed or electronic media.Oral literature The term oral literature refers not to written, but to oral traditions, which includes different types of epic, poetry and drama, folktales, ballads. However the use of this oxymoron is controversial and not generally accepted by the scientific community. Some prefer to debar the etymolog ical question using oral narrative tradition, oral sacred tradition, oral poetry or directly using epics or poetry (terms that no necessarily imply writing), others prefer to earn neologisms as orature.

Swot Vodafone

Email Developing a total communication dodging in the uk securities constancy 1. INTRODUCTION This tale pass on criti craby analyse the away environment of the agile ph wiz operators industry with the application of becharm st aimgy excessivelyls including PESTEL and Michael Porters five forces models. An immediate result of this would be the identification of opportunities and scourges that may become from change in environmental factors and assessment of the attractiveness of the industry respectively.The topic will too analyse critic aloney, the strategic capability of Vodafone, also applying appropriate strategy tools resulting in the identification of key strengths and weaknesses of the firm. The aim here will be to identify and discuss the core competencys the firm possesses. To aid the analysis, the report will draw on information from various sources much(prenominal) as The Vodafone case depicted object on page 557 in the important school text by Johnson, Sc holes and Whittington, Exploring Strategy 9th Edition, Prentice Hall, 2011. Other sources include Keynotes, Mintel and Magazines. . QUESTION angiotensin converting enzyme PESTEL, KEY DRIVERS AND MICHAEL PORTERS 5 FORCES 2. 1 PESTEL The PESTEL framework is used for the analysis and harmonise to Johnson, Scholes and Whittington (2011), it nominates a comprehensive list of influences on the possible success or failure of particular strategies. Discussed be kickoff be a few issues of PESTEL, divert see appendix for former(a) issues. Political/Legal factors G overnments privatisation(through Ofcom) of the national call in lodge, BT, compelling it to allow access to its network (via Openreach) for voice and wideband.This has attended to break mountain BTs monopoly thereby creating an opportunity for wandering(a) operators to operate and at competitive rates. (case dis bounce back p. 558) Economic factors a. The UK economy has still not fully recovered from the pecuniary crisis of cc8, re cover charge regular slower than other countries amidst huge government resuscitation efforts and even consumer spending is expected to dec spot by 0. 6 per capita in 2011(the Telegraph, may 2011). This is a threat to the industry as, the slower the economical recovery, the slower the market reaping for the mobile operators industry. b. Though the case training(p. 58) says that personal disposal income growth as experienced between 2002 and 2007 was forecasted to resume in the future, recent heightenments conjure otherwise. Now the future is here, reports say household incomes argon falling(NewStatesman, May 2011 and military post Online, May 2011 ). This is a threat to the mobile industry as it message less(prenominal) income at the disposal of households, hence less subscribers to its services. Social factors a. Consumer pack for converged services, such as mobile telephony, determined line telephony, television and broadband net income, was increasing(ca se report p. 558).This means an opportunity for mobile operators to expand their market as more people are coming on board with this product ask which could be a result of the plunge in spend fitted income so people want all services in one and pay a lower lump sum for all in a bid to ration their income. b. A decline in UK hardened line telephone market as households were becoming mobile-only users. This is an opportunity for mobile operators to capture the market touch of obstinate line telephone operators in a bid to expand theirs. c. Consumer perceived prestige that comes with owning tonicphones is an industry opportunity.For example, everyone wants to possess an IPhone, HTC or Blackberry because they are cool or for other reasons, so operators in the industry fucking metropolisize on this and make up their market share by spelling cheap deals. d. Consumer hype for new- do and modern technologies as everyone wants to capture the current thing in technology. This would create an opportunity for the industry to capitalize on and expand their market share. Technological factors a. increase of new technologies, IP(Internet Protocol) for voice, data and picture transmission(case study p. 557).The dynamic nature of technology is posing a threat as operators may be stuck with obsolete technology thereby liner a challenge to be pro-active in order to retain market share and keep churn rates at bay. b. Continued upgrading of speeds over mobile networks places a threat as operators rush to keep up with the upgrading of speeds because they might loose customers to service providers who foot offer break away speeds. environmental factors As a result of advancement in telecommunications technology, mobile operators watch to replace network equipments and hazardous wastes(masts, cables, construction waste etc)frequently.Mobile operators are thus faced with the challenge of finding energy efficient ways of recycle which may also be capital intens ive, altogether posing a threat. Legal factors a. Ofcoms upshot of licences for additional mobile network operators will pose a threat to incumbent operators( as their market share is threatened) and be an opportunity to potential operators as this will lower entry barriers for them. b. cypher legal contracts can also be a threat to the industry as lots of legal obligations have to be satisfied introductory to and after entry.Drawing up different phone contracts for different mobile packages can prove challenging for the operators. 2. 2 KEY DRIVERS FOR CHANGE Socio-cultural issue Consumer pack for converged services Consumer needs(which has led Virgin Media to provide multiple services such as the quad play and others providing the triple play) change from clip to time and even some firms will try to create the needs for the consumers thereby pushing the industry towards finding ways to satisfy these needs as the market expands. This is one of the major drivers of change for t he industry.Technological issue Development of new Technologies The dynamic nature of technology will keep operators findings ways to collar ahead of competitors by developing new technologies such as the IP, digitising high-velocity distribution of voice, data and video over multiple networks. 2. 3 MICHAEL PORTERS 5 FORCES ANALYSIS a. Threat of entry (low) The barrier of initial capital damage of entry may be daunting but the regulatory changes in the UK communications industry by Ofcom saw the issuance of licences to more mobile operators and also allowing MVNOs to ease network capacity without the capital cost of build their own hence reducing barriers to entry. This has also led to increase in the number of competitors. b. Threat of substitutes (low/moderate) Considering the advantages of mobile connections (make calls, sending messages/data, music etc), substitutes would be the fixed line connections, skype(or VOIP) on broadband, radio airwaves, phone booths or simply go wit hout. With the fixed line connections, Ofcom reported that the number of lines dropped from 34. 9million in 2003 to 33million in 2009.Call proceeding had also decreased by 15% from 167billion to 138billion over the same plosive speech sound with mobile minutes expected to exceed fixed line minutes in 2010(Case study p. 558). A report on Broadband give-and-take also says that mobile broadband will overtake fixed line connections in 2011. (Broadband Choices 2009). It is likely that the trend will continue in this way, considering the gismo offered by mobile connections, of being able to make a call on the move. c. Competitive aspiration (high) One of the aims of Ofcom is to ensure healthy tilt among operators which saw a rapid growth in the number of competitors.The major competitors in the industry are Vodafone, Telefonica O2, Orange, 3 UK and Tmobile plus lots of MVNOs. match to the case study, wireless operator margins in the UK were up because of strong competition(p. 559). d. leveragingr power (moderate) The main buyers from the industry are households(individuals) and businesses. check to case study(p. 559), comely churn(customer twitching) rates in the market was 20% annually due to the innovation of number portability in 2007 and competitive tactics such as subsidising handsets for subscribers. clients would switch operators for better offers or added value for their silver.To counter this churn rate, most operators have found a way to switch post-paid customers to longer contracts of 18months or even 24months as at 2009. A recent 2011 report (Sim-only deals, 2011) highlights other reasons for low switching rates including providers loyalty programme and value for money SIM only deals which altogether gives them the power to make customers stay. e. Supplier power (moderate) The main providers to the industry would be the handset makers and Ofcom. Major handset suppliers such as Nokia with 40% of UK handset market and Samsung,21%, supply han dsets to the industry under spheric contracts(case study p. 59). There are more suppliers today including Apple, which is another immediate growing supplier as their phones are deemed trendy and a must-have because of its advanced features. Sony-Ericsson, Samsung are among the loads of others. The case study p. 559 says mobile handset gross gross revenue had experienced a decline in 2009 as UK wireless operators started to offer sim-only plans which allow consumers to retain their genuine handset and pay lower periodic tariffs. Ofcom on the other hand is the sole provider of spectrum. ATTRACTIVENESS base on the evidences from the five forces, the report concludes that the industry is attractive.This being that, though rivalry is high, but other threats and powers are low. Essentially incumbents or new operators can then focus only on competition and worry less about powers and other threats. 3 QUESTION TWO STRATEGIC CAPABILITIES OF VODAFONE harmonise to Johnson et al. (2011) , Strategic capabilities are capabilities of an organization that contribute to its long-term survival or competitive advantage made up of two components Resources, which are assets the alliance has or can call upon and Competenceswhich are ways in which those assets are used or deployed effectively. 3. 1 RESOURCES AND COMPETENCESHuman Resources Vodafone has had a history of experienced chief executive officers including Arun Sarin(resource), who was dexterous in achieving growth in developing markets(competence/strength). Also, Gary Laurence(resource), head of Vodafone UK, appointed CEO in September 2008 was known for his ability to identify strategic options(competence/strength) and the live CEO, Vittorio Colao(resource) who succeeded Arun in 2008 is known for strong reputation as cost cutter. (competence/strength). (Case study page 563) Vodafones partnership with BT(resource) hosting BTs MVNO, allowed it to provide services to corporations. competence/strength). It started a joystick adventure with O2(resources) which enabled it to extend its fixed-line network. (competence/strength). Vodafone, in its target of business travelers with passport services(resources), was able to offer domicil country voice rates while roaming in Europe and mobile data services for ? 10 a day(competence/strength). (case study page 563) Financial Resources Financial Performance of Vodafone (a) ROCE(Return on Capital Employed) measures the returns made from all forms of resources or capital employed in the business.Vodafones resources are the capital employed and its competence is shown in the amount of returns generated from utilization these capital. Vodafones ROCE plunged by 3. 73% to give a ROCE in 2010 of 19. 85. This may be slightly better than industry average but it shows a weakness to efficiently engage resources to yield maximum profits. Vodafone 2010 2009 Industry ROCE 19. 85 20. 59 19. 48 Source. cockcrow Star Stock Report. (b) Current ratio measures a social clubs efficiency at meeting its short term obligations.A good ratio would be for latest liabilities to be covered at least once but Vodafones current assets(resources) can barely cover 50% of its liabilities in 2010 though it meliorate from previous year. On the whole, this is a weakness as the company is low on liquidity and incurring too much liabilities in damage of its short term borrowings. Vodafone Plc 2010 2009 Industry Current Ratio 0. 501 0. 471 Source Morning Star Stock Report. (c) simoleons Gearing shows the proportion of debt at heart a companys overall capital. The table below shows that Vodafones net gearing has declined from 40. 7% in 2009 to 37. 76% in 2010. general for the industry borrowing is about 40% of total capital. The reduction and then for Vodafone is good as its means a reduction in pay costs too. Vodafone 2010 2009 Industry Net Gearing ratio 37. 76% 40. 67% 39. 40% Source Morning Star Stock Report. (d) Interest cover explains Vodafones ability t o service its debt. From the table below, it appears Vodafone makes enough profits to service it finance costs as it has been able to increase its interest cover to 7. 51 time in 2010 from 7. 03times in 2009.This may not be a core competence but it is a strength for Vodafone. Vodafone 2010 2009 Interest cover 7. 51 times 7. 03 times Source Morning Star Stock Report. Physical Resources Vodafone makes morose investments in the selling of its Product brands (competence/strength) which includes, landline solutions and mobile telephony, mobile broadband and secure employee remote access(resources), making them well known. (Vodafone website). It invests also in the marketing (competence/strength) of 3G dongles or cards(resources) for internet connection giving it the largest share of 3G subscribers.Vodafone used sell services to distribute its fixed voice and broadband (resources) but its prices were too high giving it only a few customers(weakness). Another of its products is the Voda fone-at-home(resources), with which it competed with fixed line providers by offering fixed line prices when customers call from within or near their home(competence/strength). Core Competences For the sake of this report, the core competences identified are Vodafones CEOs. They have been exceptional with what they bring to the table and how their ableise has been able to transubstantiate the company.Vodafone UK CEO, Gary Laurence has been formidable in terms of identifying strategic options available to the company such as successful alliances and joint venture with likes of BT and O2. Heavy investment in the marketing of its products giving it largest share of 3G subscribers is another core competence. 3. 2 VODAFONE harbor CHAIN Primary Activities Inbound logistics Vodafone possesses its own network equipments, backbones and infrastructure to provide various communication services, and purchasing of handsets (Annual Reports 2010, p. 21).Now, its in a network sacramental manduct ion agreement (sharing masts, sites and towers) with O2 covering the UK and 4 European countries,. (case study page 559, shielder March 2009). , Another inbound logistic is the ownership of spectrum. Spectrum is of particular greatness to the mobile phone and mobile broadband industry, which relies on it to carry information between customers handsets and mobile masts. Vodafone spectrum is 1800MHz. (Ofcom report, Feb 2011). Operations All Vodafone trading operations are ground on in-house infrastructure. Vodafones operations is dependent on its people, infrastructure and financial resources.Its logistics operations (which provides a variety of value-added services), evolves from a single, purpose built site in West Midlands. (Unipartlogistics. com) Out-bound logistics Vodafone has consumer on-line purchasing systems in place that allow customers to purchase its services directly(Vodafone website). It also has its own billing system. Marketing and Sales Vodafone has several(preno minal) own brand and other retail chains that it uses in distribution. According to the case study(page 563), Vodafone invests a lot in marketing in all markets whilst promoting its brand and also sponsors Formula 1 and England cricket sports.ServicesIts all encompass website enables customer online ordering and feedback monitoring. (source). Vodafone has customer services helpline that offer after sales services and it also offers services to MVNOs such as Lebara mobile, Asda mobile, Talk mobile(Carphone Warehouse) and BT mobile(http//ukmobilecoverage. co. uk/), stomach Activities Infrastructure Vodafones mode of expansion was the formation of a joint venture with O2(case study p. 559) to manage its mobile network and share network covering 4 European countries and the UK.It also leases BTs fixed line services and hosts BTs MVNO. (case study p. 562) Human Resource Management Vodafone depends on its employees for the quality of its services to customers. It ensures an inclusive wo rking environment and encourages innovation, ambition and pro-activeness. Vodafone encourages enthusiasm, talent and commitment in its employees in order to build and maintain its success and stay competitive. (Vodafone, Our people). Technology and Development Vodafone owns internet portals which enables on-line ordering.Also, continuous R&D helps the company to incubate and deliver innovation to the business. (Annual Report, 2010. p. 20) Procurement Vodafone, like other networks, purchases branded handsets from suppliers. Vodafone holds several training courses for its procurement team for efficient management of supplier performance. CONCLUSION SWOT MATRIX STRENGTHS1. Experienced CEOs(UK CEO, Gary Laurence). 2. Partnership with BT and O2. 3. Offering home country voice rates abroad. 4. Heavy investment in marketing. 5. Vodafone at home6. Good Interest Cover7.Reduced borrowing WEAKNESSES1. Low level of liquidity2. Inability to increase ROCE3. High prices and inefficient channel of distribution for fixed voice and broadband. OPPORTUNITIES1. Governments privatization of Ofcom. 2. Consumer need for converged services. 3. Decline in Fixed line telephone market4. 2012 Olympics5. Consumer demand for smart phones6. Consumer hype for modern technology7. Ofcom issuance of entry license THREATS1. Slow economic recovery from recession2. Decline in disposable income3. Immigration cap4. Health issues in areas of mobile masts. 5.Customer switching rates. 6. Development of new technologies7. Capital intensive recycling8. Ofcoms issuance of entry license9. Elaborate legal contarcts From all facts assessed in the report and also information from the case study and Vodafone accounts, it is indeed evident that Vodafone is struggling to develop a total communications strategy to enable it to secure lead in the rapidly growing market for high speed internet services in its UK home market due to the fact that it real cannot improve its core activities in order to gain compet itive advantage.Please rate the quality of this look for Good Neutral Poor Struggling with your essay? You can get your essay custom written by an expert in your subject area. Fully researched and referenced, the perfect model answer thread a quote here look at download Print download Email Request the removal of this essay. GET A PRICE EssayDissertationModel AnswerCoursework/AssignmentLiterature ReviewDissertation ProposalOutline/ frame Answer GCSENVQA- directDiplomaUndergraduatePGDMastersGDLLPCBPTCPhDGCSE B GradeGCSE A GradeGCSE A* GradeNVQ Level 2 PassNVQ Level 2 MeritNVQ Level 2 DistinctionA-Level B GradeA-Level A GradeA-Level A* GradeDiploma (HNC/HND) PassDiploma (HNC/HND) MeritDiploma (HNC/HND) DistinctionUndergraduate 22Undergraduate 21Undergraduate 1stUndergraduate Upper 1stPGD PassPGD MeritPGD DistinctionMasters PassMasters MeritMasters DistinctionMPhil PassPhDGDL PassGDL CommendationGDL DistinctionLPC PassLPC CommendationLPC DistinctionBPTC Competent (Previously BVC)BP TC Very Competent (Previously BVC)BPTC Outstanding (Previously BVC) 000 haggling (4 pages)No Word Count1250 dustup (5 pages)1500 nomenclature (6 pages)1750 spoken language (7 pages)2000 haggling (8 pages)2250 voice communication (9 pages)2500 words (10 pages)2750 talking to (11 pages)3000 oral communication (12 pages)3250 spoken communication (13 pages)3500 spoken communication (14 pages)3750 Words (15 pages)4000 Words (16 pages)4250 Words (17 pages)4500 Words (18 pages)4750 Words (19 pages)5000 Words (20 pages)5250 Words (21 pages)5500 Words (22 pages)5750 Words (23 pages)6000 Words (24 pages)6250 Words (25 pages)6500 Words (26 pages)6750 Words (27 pages)7000 Words (28 pages)7250 Words (29 pages)7500 Words (30 pages)7750 Words (31 pages)8000 Words (32 pages)8250 Words (33 pages)8500 Words (34 pages)8750 Words (35 pages)9000 Words (36 pages)9250 Words (37 pages)9500 Words (38 pages)9750 Words (39 pages)10000 Words (40 pages)10500 Words (42 pages)11000 Words (44 pages)1150 0 Words (46 pages)12000 Words (48 pages)12500 Words (50 pages)13000 Words (52 pages)13500 Words (54 pages)14000 Words (56 pages)14500 Words (58 pages)15000 Words (60 pages)15500 Words (62 pages)16000 Words (64 pages)16500 Words (66 pages)17000 Words (68 pages)17500 Words (70 pages)18000 Words (72 ages)18500 Words (74 pages)19000 Words (76 pages)19500 Words (78 pages)20000 Words (80 pages)25000 Words (100 pages)30000 Words (120 pages)35000 Words (140 pages)40000 Words (160 pages)45000 Words (180 pages)50000 Words (200 pages)55000 Words (220 pages)60000 Words (240 pages)65000 Words (260 pages)70000 Words (280 pages)75000 Words (300 pages)80000 Words (320 pages)85000 Words (340 pages)90000 Words (360 pages)95000 Words (380 pages)100000 Words (400 pages) set ? 390 Share this Have a question about our service? * See our FAQs * direct our writers a direct question now * See the UKEssays team * Customer testimonials WARNING avoid essay writing scams Sign up and be the first to receive ou r latest offers Your email address Instant Price Order Now * Join our circle on Google+ * Find us on Facebook * Follow us on Twitter * Get our latest updates Copyright 2003 2012 UK Essays is a trading name of All Answers Ltd.All Answers Ltd is a company registered in England and Wales Company Registration No 4964706. 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Moore Medical Corporation – Analysis to It Investments

CASE ANALYSIS chronicle Version 1. 0 Moore Medical Corporation Analysis to IT investments Dilip IT for line of business Managers Business Background Moore Medical Corporation founded in 1947 is a distri saveor of medical supplies. The ships company had built its business model taking c ar of special groups of practitioners such as podiatrists and emergency medical service personnel. Moore provides more than 8500 products and the company had divided its nodes into six groups.Moore has a strong tradition of accurately maintaining node orders. Moores current IT infrastructure and lapseing was above the industry add up implementing most of the latest technologies like ERP, telemarketing and e-commerce. Case Issues and Results Issue 1 Linda Autore, the CEO of Moore Medical, Inc was unsure if she needed to spend any of the companys funds on CRM software. resolving power and Analysis It is definitely true that CRM provides an in corporald record of entirely customer contacts th rough all channels, assembling an optimal schedule of appointments for sales people which would lead to a reform agreement of Moores interaction with its customers however from the outline of the case I analyse that Moore has currently a tradition of accurately and quickly filling customer orders which had no problems.From the technology perspective it is definitely great to get a company like Moore to be updated with CRM but however looking at the current problem that Moore faces I believe its non worth wasting an investment in CRM. Issue 2 Moore has spent $7 million in implementing the ERP however Moores ERP implementation was not truly satisfying since it was not fully utilizing the info retained in the administration and was also inferior to what had been in place previously.Solution and Analysis ERP is an splendid database system provided it has been implemented with respect to the companys requirements. From the case I see that Moores ERP was unsuccessful and had s hortcomings that were required to be fixed immediately. ERP covers all areas from finance, logistics to marketing and also Moores latest e-commerce website. I believe an supernumerary investment of $600,000 to purchase the Bolt on software is necessary to wee the $7 million investment made in the ERP.Issue 3 One of the major problems faced with Moore in their ERP systems was their poor implementation of strike planning. Moores performance on the Perfect Order was way under their expected goal of 90% as shown in Exhibit 5. Solution and Analysis It is mentioned in the case that 84% of the non-perfect orders are due to deal planning issues. Even if the company spends $300,000 on each of the four models which are in consideration to solve the forecasting issue the company would spend only $1. million. It must be noted that this additional cost entrust dish up the company in increased revenues, reduced costs and better customer satisfaction. Issue 4 Is Companys decision to soun d to personal e-commerce a right choice? Solution From the available information and looking at exhibit 7 I believe the traffic and income generated towards personal e-commerce has been increased substantially in six months since the start of the fresh website.However my suggestion to Moore is that it withdraws from yahoo is a phased manner. Relevance and analysis From the analysis of Moore Corporation I believe they have made relevant investments in IT infrastructure however the company lacks a strategy to implement them. I believe the company needs to prioritize their requirements from their business point of view. here I believe CRM is an important tool to improve customer relationships but however they need to constitute their prior projects right before lay their eye on CRM.Their initial priority is to set right the ERP which would set right the demand planning issue also. Setting the ERP right would help also help in achieving good revenue from e-commerce applications. IT is definitely a solution to a particular problem, such as customer achievement and retention, increased revenues and provides employees an efficient tool however the goals of IT should be linked to the corporate strategy. Investing blindly in IT without a strategy will not derive the desired result.

Prescribing Art In Mental Health Health And Social Care Essay

Most practicians rely on conventional methods ( antidepressants, CBT and reding ) to pull off psychological wellness upsets and except a minority have an consciousness, understanding or credence of the usage of device as a possible intercession. Critics of finesseistic production for cordial wellness spotlight the wealth of anecdotal and subjective grounds sing wellbeing and self-esteem rises and the deficiency of numerical, randomised controlled teachings. firearm the exact mechanism/s of mend or wellness betterment is a topic for argument, surveies have shown numerical wellness betterments through finesse engagement ( shorter infirmary corsets, reduced belief symptoms ) 1,2 These upbeats have been recognised and encouraged by some an(prenominal) authorities documents, enterprises and recaps. In late(a) old ages, nevertheless, their stated visions and hereafter purposes have produced small take in action and the exact function of art within the boundaries of mod ern medical specialty is ill defined.Personal aimTo pull in my ain prepos posings of utilizing art as a direction scheme in cordial wellness and to reflect on how my position has changed as a effect of a literature brushup and active engagement.PreconceptionsTo measure my ain acquisition and development, it distinguishms appropriate to document my preconceive thoughts sing the engagement of art as a intervention for mental conditions. Previous experience as an antidepressant representative for a pharmaceutical company taught me that art psychotherapeutics is a utile adjunct to medicines in moderate disease and a utile standalone therapy for mild depression and anxiousness. As a medical pupil, I instinctively classed art-establish therapy together with choice therapy and mentally stereotypic categories to doing clayware and picture flowers. While many of my co-workers tidy sum all alternate therapies as a waste of resources or placebo at best , I have ever kept an unfast ened head, accept art likely can assist certain patients.On contemplation, my acquaint is based upon my theory of causing industrialization and consumerism has created an environment, which for many of us is non bring to mental well-being. From an evolutionary position we are societal animals, knowing to be physically active, necessitating regular societal difference of opinion and submergence within the intrinsic environment. This provides creativeness, security, pleasance and support. Today, our inert and oftentimes stray concrete environment substitute s creativeness for mul cartridge holderdia input. For many, particularly those with any susceptibleness, this being awards psychological jobs to boom.Through take parting in originative activities, I confide that certain societal, environmental and cognitive demands are met. For some, the societal and synergistic facets of art therapy might let the waitress of suppressed feelings, doing this a signifier of verifying g uidance. While my theory might be deemed nonsensical to some, or transcendental to others, the inquiry arises should this be funded on the NHS? While art intercessions allow stick out benefits to some, as a pupil of evidence-based pattern, I need converting. By its truly nature, nevertheless, I expect to happen an inordinate sum of literature on instance surveies and descriptions of improve-wellbeing . I am cognizant that GPs have been able to revision art for a figure of old ages, doing me optimistic that big-shouldered quantitative grounds and cost-effectiveness analysis exists.By carry oning a literature review and attention categories myself, I hope to go better informed, to acquire a clearer thought of what art intercession can offer. It would besides be estimable to reason whether in this cultivate of fiscal load, the grounds supports the usage of art for mental wellness on the NHS.Literature critiqueThe grounds for utilizing art to handle mental wellness day of th e months backward to the 1940 s. Improved communicating was observed surrounded by psychopathology inmates and creative persons, the birth of art psychotherapeutics. Since so the literature contains a wealth of anecdotal benefits back uping humanitarian disciplines engagement for mental wellness patients. There is a distinguishable deficiency, nevertheless, of unequivocal decisions or systematic reappraisals. This is highlighted by the first art on prescription strategy ( 1991 ) , where Stockport GPs prescribed art based therapies to their mental wellness patients. Unfortunately quantitative informations collected was expressage to a general wellness questionnaire, which merely noted a 5-point betterment in overall wellness over 15-weeks ( n=33 ) .3In 2000, the wellness Development Agency ( HDA ) reviewed the grounds of wellness benefits offered through community-based humanist disciplines under fetchings, included mental wellness projects.4 They cogitate that although there was sufficient, albeit anecdotal, grounds for betterments in patient well-being and self-pride Evaluation harmonizing to wellness standards is infrequent .It is undoable to give precise inside informations of improved wellness, peculiarly in the visible(a) radiation of the fact that so few undertakings straight provide information on wellness, or societal affairs related to wellness, which are based on formal instruments of measuring .In 2002, the HDA commissioned the Centre for arts and Humanities in Health and Medicine ( CAHHM ) to reexamine and measure community-based humanistic disciplines in wellness . While mental-wellness was non specifically addressed, the study criticised rating, quantitative evidence,5 stress sizes and highlighted disagreements between healer purposes and medical outlooks, proposing that in future undertakings .all parties clarify their purposes, set forth and demands .It was non until 2004, when a study by Rosalia Staricoff mentioning 364 docum ents was promulgated, that a specific literature reappraisal described how single modes of art can profit mental illness.6 She concluded that engagement with art improves self look, creativeness, self-esteem, stress degrees and communicating between proceeds users, their households and the suppliers. It was besides fresh for this type of reappraisal that she offered some medical accounts for the betterments, more often than not in footings of physiological relate.Sing the unfavorable judgments sing research methodological analysis discussed therefore far, it might be expected to happen a figure of randomized controlled, robust surveies published within the last quin old ages. While this reappraisal found many little undertakings and mental wellness anecdotes in reappraisal documents, merely one quantitative behold, published in a scientific research diary was identified. In 2007, 30 patients having chemotherapy who were assigned to a H2O painting category, had significantly red uced ( p=0.021 ) depressive symptoms compared to those assigned to no activity.7More late ( 2007 ) , the Humanistic disciplines Council produced an extended document sing art for wellness, which included mental health.8 While it included riotous information on instance surveies and good pattern, it was light on robust decisions of clinical and curative results, with one major exclusion. Singing for the encephalon exhibit the important curative benefits singing has upon memory, depression and physical well-being in dementedness sufferers.9In 2008, an 18-month rural undertaking placed creative persons in Cornish GP patterns to work with mental wellness patients ( Figure 1 ) . While the qualitative result steps were positive ( e.g. patient feedback ) , 10 it is interesting to observe how local consumption of this free enterprise ( 8.6 % ) reflects my world(a) observations.Figure 1 Users mosaic displayed in Falmouth surgery.A recent survey ( 2010 ) investigated the significance of a rt to service users. It made the interesting remark that therapy creates remoteness from the .perceived subjugation of statutory service suppliers , 11 helping recovery.While many of the publications discussed are promoting, when the grounds is scrutinised to the same grade as a scientific diary, the field is characterised by good recognised jobs subjective nature, little savour sizes, inconsistent or neglected validated rating methodologies.12Personal ExperienceIn November 2010, humanities for Health Cornwall and Isle of Scilly ( AFHC ) commissioned four creative persons to run a 12-month undertaking, Arts response, with purposes to supply meaningful originative activity chances in community scenes targeted at grownups with mental wellness jobs .The throng I attended consisted of one enthusiastic creative person and seven ingredients who had attended similar strategies in recent old ages or were straight referred by their GP. In a in reality informal mode, we were en couraged to draw/etch our studies into froth to make printed cards ( Figure 2 ) . The general criterion was much higher than my ad hominem creative activities below demonstrateFigure 2. My print and cards.This was the 3rd of the convention s two-hour Sessionss and what first struck me was how good they had bonded. One lady, for illustration, was absent and they called to look into how she was. Another lady was late she had been sing a group member who was holding a bipolar low , converting her to reach her GP. Finally, after the session they all went for a societal drink. While the benefits of socialization, communicating and originative battle were clear, the proviso of relationships appeared to even supply a potentially robust galosh cyberspace.One lady commented on how she had no avocations before go toing a similar group antecedently. From the experience art had grown into an of import shell out of her life, she sold her foremost painting last hebdomad, hiking her assuran ce. Finding added intent and fledge from hopelessness has frequently been reported from humanistic disciplines participation.13The creative person commented that the group was diffident and loath to prosecute ab initio. During this session I could see how single assurance grew with each print success and group encouragement, taking to more proficient and luxuriant designs.I needed to reflect upon how I might derive my coveted consistent, touchable consequences. One lady commented how mistrustful she was that inside informations would be fed back to her surgery, taking me to reason that merely the creative person is in a place to justice consequences. This, nevertheless, would needs conflict with their purpose of making a relaxing, stress-free environment, be intrusive and impact their credibleness. From this I realised why so few undertakings offer inquirers during undertakings, allow entirely elaborate mental wellness evaluation graduated tables.It was clear that this type of c ategory succeeds or fails with the creative person. The undertakings must be designed to win with limited participant accomplishment, yet contain the flexibleness to cover creativeness. By their dependance upon artist creativeness, it seems impossible that undertakings can of all time be standardised.Concluding Contemplation and hereafterSo what have I learned from this experience? While my literature reappraisal highlighted promising grounds ( e.g. singing in dementedness ) , 9 it failed to supply the grounds necessary to convert me that art has a mainstream function in the intervention of mental wellness. Under certain fortunes, nevertheless, movie to art is contributing to wellness and healing and hence decidedly has a healthcare function.How to measure art strategies to a degree perceived as convincing to mainstream medical specialty is an country of much argument. From my experience, nevertheless, I retrieve we can neer standardize, randomize or placebo control this type of health care. As a effect I can non forsee a clip where we can robustly reply the inquiry, does art intercession work? My experience, nevertheless, allowed me to see the possible benefits, which as a GP I would enthusiastically back and use any local undertakings.Engagement in the procedure has changed many of my preconceived positions. There will ever be a group of persons who modern medical specialty fails to assist and I think mental wellness is one country which is typified by this thought. The art intercession I witnessed impressed upon me that complementary attacks to wellness can assist in domains frequently ill represented by traditional medical theoretical accounts of health care ( assurance, self-esteem, communicating ) . Rather than beliing the medical theoretical account, such attacks cheering the thought of handling the emotional and religious demands of the individual holistically.The literature reappraisal and personal contemplation besides highlighted the deficienc y of apprehension of what art and wellness involves, particularly by clinicians who are frequently determination shapers and fund holders. In this epoch of asceticism undertakings will be expected to deliver . With the benefit of experience I now judge an one-year strategy cost-efficient at &038 A lb 5,000 ( less than &038 A lb 60/hour ) , 14 nevertheless, I am concerned that many art-based undertakings will happen it impossible to make the sensed holy grail of furnish justifiable consequences and their support watercourses could easy be squeezed without an grasp of their benefit and an apprehension of the results This hazards marginalizing vulnerable groups who are frequently ill represented by traditional medical specialty.

Fighting Methods Essay

World War 1Since fire power (guns) had now become the main weapon of use, mass began to dig trenches and use them for protection/barracks for the war. They use a wave tactic to attack new(prenominal) views, where they swarmed over No-mans land (huge danger of beingness shot from opposite side) to try to get in to the other sides trenches to fight. This kind of attack ca utilize many casualties because people became very penetrable once on No-mans land. Gas attacks were besides employ notwithstanding they were sound to control since the wind could change direction and blow it backrest to your own side.People had to constantly have masksIt ca utilize a lot of abject and immediate death (lungs deteriorated), If you didnt die you were still severely affected. psychologic every(prenominal)y as well.Tanks were invented and used, however they also had a difficult time because they continually got stuck in the mud. Tanks were first invented in this war. However they were rushed i nto combat ahead the idea of it was fully perfected. So they were commonly defective. Very good for armed combat, problematical time on No-Mans landPlaces that were bombed a lot caused tanks to get stuck. They also broke down a lot. Out of 42 sent to the fight of Somme, 32 actually could begin attacking, however only 9 make it across No-mans land.World War 2Tank became the high-and-mighty weapon utilise other methods over land and sea contrasted ww1 some sea battles were so expansive that sometimes ships could not flat see each other because they sent aircrafts to bomb/sink the other side. America and Britain mainly used aerial warfare because it could be damaging enough to cause surrender (e.g. Hiroshima) AIR state of warStrategic used bombers to destroy the opposing sides industries, cities, and morale. The Heavy submarine aircraft was used for this, primarily by british and American Troops Tactical Used planes to attack opposing sides army forces on the battlefield. Th ey usually coordinated with their own troops on the ground The Fighter Bomber was the plane they mainly used for this. It was fast and heavily armed/ar more(prenominal)d. maritime WARFARESubmarines became a major danger to shipsGermans used a skirt chaser Pack technique where they ganged up and used coordinated attacks on transit convoys American forces adopted this method and used it against the Japanese The normal typesetters case of submarine used was the Torpedo and the most famous of these being the coherent Lance used by the Japanese, which sunk 4 cruisers.LAND WARFARETanks Fast, heavily armored and low to the ground. Armed with powerful large and elfin caliber guns. The Soviet T-34 was considered the best model. The Germans liked it so much that they copied it and called it a Panther Tank Artillery Was developed to have easy mobility. Guns were very much mounted on tracked, self-propelled carriages. Hand-carried rocket launchers were widely used against tanks. drill o f that would be the Bazooka. Small Arms Small, semi-automatic hand guns were used. People liked them because you didnt have to pull a lever or bolt, and they werent hard to reload. (simple)SimilaritiesOther than the fact that firepower was the main weapon of choice, the wars differed widely in fighting methods.Differences Tanks were changed from tall unwieldy vehicles that fought alongside troops, to an independent law-breaking weapon. The range of unlike firepower weapons increased dramatically, as well as quality No long-lasting fought in trenches or used the storming technique. First humanity war was an offensive attack of the Germans, however the second was more about border conflict. revolutionary developments in technology for battleWorld war 1 fit out tanks (1915), Junkers (1918), Bomber (1916-1918), Garros (1915), Voison, Gas (1915), Synchronized guns (1916), Antiaircraft (1916), Bolt action rifle, leeward Enfield, Mauser RifleWorld war 2M1 Garand, MP43 (Sturmgewehr 44), Colt M1911, Bazooka, PanzerfaustAlmost all types of technology were utilized, although major developments wereWeaponry including ships, vehicles, aircraft, artillery, rocketry, small arms, and biological, chemical and atomic weapons. logistic support including vehicles necessary for transporting soldiers and supplies, such as trains, trucks, and aircraft. Communications and intelligence including devices used for navigation, communication, remote sensing and espionage. Medicine including surgical innovations, chemical medicines, and techniques Industry including the technologies employ at factories and production/distribution centers. Similarities between the two warsIn both(prenominal) technology dictated the way the war was fought and often dictated events on the battlefield. Differences between the two warsTechnology was relatively primitive in world war 1, with most of the war being done in trenches. previous(predicate) airplanes were used. Poisonous gas was deployed for the first time. In World War 2, tanks were used as the main deployment in many areas. Planes had improved, and bombers and fighters were heavily used. Submarines were also more heavily used. Encryption codes for secret also became more complex.

Health Care Communication Methods

wellness tutelage confabulation Methods 1 wellness Cargon parley Methods Edilia Ramos HCS/320 August 27, 2012 Kim Foster Health anguish chat Methods 2A discourses coordinator is screwn as a marketing professional that coordinates brasss both intern completelyy and extern everyy. This type of occupation is a pigment role in an organizations account with the employees and at bottom the gen date of referencel public. Communications coordinator whitethorn work directly for an organization or for an agency that may narrow down in public dealings or marketing. Health Care Communication Methods 3There are advantages and disadvantages of using traditional, electronic, and affectionate media for health care conversation. Social media these old age cornerstone raise awareness, and ontogeny knowledge of an issue. Traditional chat and well-disposed media may not be able to meet all of the conversation goals that are being addressed, or be able to target all of the audience s require that are being requested. Due to the y issuehful come forwardbreak of negative array effects that demand been reported to the subject dose manufacturer on that point are several slip dash that I testament reach out to the media in reference to the position at hand.There are traditional, electronic, and br an opposite(prenominal)ly media forms of chat all at each will be provided the proper culture as to what has been d unitary to correct the fuss that has been brought forward. The modern mass of conversation would include the newsprint, radio, picture, and telephones which would be the first to be told of the situation and what is going to be done to fix the reports of the negative incline effects that convey been reported.Traditional confabulation has come a long way from story-telling, myths, and carvings on monuments to the middle ages in which came the radio, and then onto the profits. Due to the severity of this situation and the importance that n eeds to be sent out in a timely manner, I am first going to call the television reporting stations within the local areas first seeing that e reallyone watches their tvs and that would be the fastest way to get this selective data out to the public next to the newspaper comp either, and radio stations that would follow.Health Care Communication Methods 4 The tuition that was provided to the topic drug manufacturer and the effects that build been brought forward are very important to us and the reputation of the high nine along with the health of the galore( stick onnominal) Ameri shtups that take this product. The advantages of traditional, electronic, and fond media waste enabled us in so umteen new methods of communication all in one in which technology has integrated smooth phones with internet, television, email, and text messaging all in one.These are some(prenominal) of the advantages that have derived from the advanced technology in communication, and are of th e easiest forms of communication that is able to be seen and viewed by many multitude all over the world. Electronic communication is also one of the easiest ways to communicate because it lets you combine numerous media text, graphics, sound, and tv set all into one message. With the internet you are given the ability to channelise and befool large messages of information to and from individuals along with workgroups quickly and in a timely manner.Social media has get world- colossal within todays society and is the most commonly apply websites that hatful are using frequently today and they include twitter, google, myspace, and the infamous facebook that is being used by people of all ages. This new era brings pros and opportunities seeing that in the past you had song of or contacts of how people by and large got ahold of you, and today with the large part of social media here are many different levels of communication each with a specific habit. Only you are able to limit the people that know and have your information Health Care Communication Methods 5 and gage see what you post on any profile. Therefore social media has do it easy for the national drug manufacturer to be able to become a social media website and post and information that is needed and wanted by its viewers.In this case this type of communication has many pros in the way it can send out information to people all over, targets a panoptic audience, effective recruitment tool, facilitates unresolved communication, and you are able to deliver communication to the specific individual it is mean for. The disadvantages of electronic, and social media is that it increases the risk online scams that seem real, porta of hackers committing fraud , and negative comments that can be seen about the company in which they may not be true.It has become more popular to receive a telephone call, or a text message substantiative an appointment or a prescription pickup and if a person has changed their telephone number or even their email address someone else is going to receive that information that belongs to an other(a) person and that could contain some personal information in which the HIPAA regulation comes into effect.HIPAA also known as the health insurance portability and business act went into effect April of 2003 in which the purpose is to protect the longanimouss privacy pertaining to their individual health information. HIPAA gives the patient the right to obtain copies of their aesculapian records so that they are able to go over the information on it and correct any errors that they may find. all healthcare providers are take to comply with the HIPAA privacy rule. The basic indispensability of this rule is that a cover entity may onlyHealth Care Communication Methods 6 use or interrupt an individuals protected health information for treatment, payment, or health care operations or other noted exceptions as permitted or required by the rule. (ww w. courseslearningsomething. com/script2) HIPAA imposes the following limits on the situations in which employer group health plans may have preexisting condition exclusions and the length of time that such exclusions apply(HIPAA and other laws, chapter 10, pg. 2) A list of pros and cons have been listed and described in the areas of communication think to traditional, electronic, and social media. In any event the privacy of the patient or individuals that may be conglomerate will be kept consort to the HIPAA law that prevents such information being given out. Health Care Communication Methods 7 REFERENCES HIPAA and other laws, chapter 10, pg. 12 www. courseslearningsomething. com/script2Health Care Communication MethodsHealth Care Communication Methods 1 Health Care Communication Methods Edilia Ramos HCS/320 August 27, 2012 Kim Foster Health Care Communication Methods 2A communications coordinator is known as a marketing professional that coordinates organizations both interna lly and externally. This type of occupation is a key role in an organizations reputation with the employees and within the general public. Communications coordinator may work directly for an organization or for an agency that may specialize in public relations or marketing. Health Care Communication Methods 3There are advantages and disadvantages of using traditional, electronic, and social media for health care communication. Social media these days can raise awareness, and increase knowledge of an issue. Traditional communication and social media may not be able to meet all of the communication goals that are being addressed, or be able to target all of the audiences needs that are being requested. Due to the recent outbreak of negative side effects that have been reported to the national drug manufacturer there are several ways that I will reach out to the media in reference to the situation at hand.There are traditional, electronic, and social media forms of communication all at each will be provided the proper information as to what has been done to correct the problem that has been brought forward. The modern mass of communication would include the newspaper, radio, television, and telephones which would be the first to be told of the situation and what is going to be done to fix the reports of the negative side effects that have been reported.Traditional communication has come a long way from story-telling, myths, and carvings on monuments to the middle ages in which came the radio, and then onto the internet. Due to the severity of this situation and the importance that needs to be sent out in a timely manner, I am first going to call the television reporting stations within the local areas first seeing that everyone watches their tvs and that would be the fastest way to get this information out to the public next to the newspaper company, and radio stations that would follow.Health Care Communication Methods 4 The information that was provided to the national drug manufacturer and the effects that have been brought forward are very important to us and the reputation of the company along with the health of the many Americans that take this product. The advantages of traditional, electronic, and social media have enabled us in so many new methods of communicating all in one in which technology has integrated mobile phones with internet, television, email, and text messaging all in one.These are some of the advantages that have derived from the advanced technology in communication, and are of the easiest forms of communication that is able to be seen and viewed by many people all over the world. Electronic communication is also one of the easiest ways to communicate because it lets you combine numerous media text, graphics, sound, and video all into one message. With the internet you are given the ability to transmit and receive large messages of information to and from individuals along with workgroups quickly and in a timely mann er.Social media has become world- wide within todays society and is the most commonly used websites that people are using frequently today and they include twitter, google, myspace, and the infamous facebook that is being used by people of all ages. This new era brings pros and opportunities seeing that in the past you had numbers of or contacts of how people generally got ahold of you, and today with the large part of social media here are many different levels of communication each with a specific purpose. Only you are able to limit the people that know and have your information Health Care Communication Methods 5 and can see what you post on any profile. Therefore social media has made it easy for the national drug manufacturer to be able to become a social media website and post and information that is needed and wanted by its viewers.In this case this type of communication has many pros in the way it can send out information to people all over, targets a wide audience, effectiv e recruitment tool, facilitates open communication, and you are able to deliver communication to the specific person it is intended for. The disadvantages of electronic, and social media is that it increases the risk online scams that seem real, possibility of hackers committing fraud , and negative comments that can be seen about the company in which they may not be true.It has become more popular to receive a telephone call, or a text message verifying an appointment or a prescription pickup and if a person has changed their telephone number or even their email address someone else is going to receive that information that belongs to another person and that could contain some personal information in which the HIPAA regulation comes into effect.HIPAA also known as the health insurance portability and accountability act went into effect April of 2003 in which the purpose is to protect the patients privacy pertaining to their individual health information. HIPAA gives the patient the right to obtain copies of their medical records so that they are able to go over the information on it and correct any errors that they may find. All healthcare providers are required to comply with the HIPAA privacy rule. The basic requirement of this rule is that a covered entity may onlyHealth Care Communication Methods 6 use or disclose an individuals protected health information for treatment, payment, or health care operations or other noted exceptions as permitted or required by the rule. (www. courseslearningsomething. com/script2) HIPAA imposes the following limits on the situations in which employer group health plans may have preexisting condition exclusions and the length of time that such exclusions apply(HIPAA and other laws, chapter 10, pg. 2) A list of pros and cons have been listed and described in the areas of communication related to traditional, electronic, and social media. In any event the privacy of the patient or individuals that may be involved will be kept according to the HIPAA law that prevents such information being given out. Health Care Communication Methods 7 REFERENCES HIPAA and other laws, chapter 10, pg. 12 www. courseslearningsomething. com/script2

Reproductive Health Law; Is It Good or Bad (Philippines) Essay

Among the biggest and most controversial issues confront by the Philippines history is the great debate over the procreative health Bill now known as The Responsible Pargonnthood and procreative wellness Act of 2012, different opinions arise from different people, some(prenominal) be against and many argon supporting RH Law, barely the question is, What are the benefits of fruitful Health Law? , Why is the Catholic Church are against in this law? and the last things is How it leave behind affect our citizen, is Reproductive Health Law a force or not? What are the benefits of Reproductive Health Law?Reproductive Health Law allows us to go through the access to a full range of methods, facilities, services and supplies that contribute to productive health and well-being by addressing reproductive health-related problems. It also includes sexual health, the routine of which is the enhancement of liveliness and personal relationship.Why the Catholic Church is against in this l aw?The Catholic Church is not in favor of the Reproductive Health Bill because artificial contraceptives could possibly lead to promiscuity and the ill fortune of implantation of a newly conceived baby if fertilization would happen to scud place despite their use.On the other hand, the Catholic Church is not in favor of natalism at all costs, as if the number of children, in itself, were the unpatterned sign of authentic Christian life. Instead the Church is for responsible parenthood, nitty-gritty openness to life within marriage, and spacing of birth, only when needed for reasons of solemn medical condition or grave poverty, using natural family homework methods.How it bequeath affect our citizen, is Reproductive Health Law a burden or not?For me, RH bill is not a burden, at that place is no such law that will end up destroying its citizen. It will depend on how you will implicate it, it depends on how people will understand it, it is not immorality but as whatI am witness ing, many people are against it, Catholic church are opposing it, but right now, lets accept the fact that we need changes, that our life must go on, there is nothing to be feared with, and it is just a matter of understanding, appreciation and acceptance.

Instant Coffee Essay

Everyone will not believe that burnt umber bean is the second good deal income in the world. There are 30 millions people who gain their income from growing coffee. As the term which had been read by Bob told that coffee has been braggy by a lot of farmers in different countries. The type of coffee are Robusta, Arabica, and labarica . Usually, Robusta coffee use to make news bulletin coffee. The first region which grows robusta coffee is Uganda and Indonesia is the second producer of this coffee.Generally, Indonesia is the fourth country which grows coffee in the world. The height of robusta coffee is below 6 meters .The next type coffee is Arabica. That is the coffee which Bob was drunk. It usually uses to make premium coffee. The height is surrounded by 600-2000 meters and the largest producer is Brazil, followed by Columbia and Kenya. The last is Labarica coffee. This coffee grows in fewer areas which has below 2000 high meters. It uses to make blended coffee.Based on th e article there are likewise 3 style of coffee that is instant coffee, espresso coffee and brewed coffee. Brewed coffee is usually drunk by the European country. But, it was opposed that U.K mostly choose instant coffee. Britannia supposes to choose espresso coffee while American chooses instant coffee. In Asian, Japan drink more brewed coffee. There is also institution which maintains market price of coffee, is called ICO who was made up by unify Nations in 1963. They act as mediator between producing countries and consuming countries.

Air Pollution Essay

1. IntroductionThe Air- the atmosphere around us con an enormous part in our lives. It provides oxygen and other gases that be insepar commensurate for the survival of human being and plants. The appearance of it is the only thing that would piddle the Earth several(predicate) from other dead-planet. However, in recent year, the technological maturement has led to over-use harmful toxic the Air now has been seriously disgraced not only in developed countries but also in developing nations like Vietnam. A research has been carried out by EPI shown that the straining quality in Vietnam is among top ten most nation (rank 123rd) (Youth in the buffs 2012). The immersion of dust, fumes and other poison gases in metropolis namely Hanoi, HCM metropolis ar at the alarming rate. If there is nothing d cardinal to the high upest degree it, Vietnam result soon suffering the consequences. This paper is to give the audience a clearer view of transfer defilement in Vietnam including re asons, affects and suggesting solutions.2. Discussion of finding2.1 Reasons2.1.2 push vehiclesThere are several causes of railway line pollution the vast bulk of them open fire be attributed by man. Many heap are unconscious of the serious fusss they expose to the world by letting such(prenominal) self-destructive chemical, vehicles smokesin to the institutionalise. As in the big cities one of the main sources of bemire air is due to motor vehicles (up to 70%). The economic growth in the past ten years reflects in the increasing large f all in all of vehicles. It is undeniable that motorbikes are one of the most common transportation in Vietnam. According to IQ Air newspaper they accounted for 95 percents in summate morsel of transport. Average, each(prenominal) family owns a motorbike and at the end of 2010, the number of motorbike and cars reached at over 30 millions.Cars and other vehicles produce air pollution throughout their life because the use of fossil fuel. Im agine, everyday, in the flower hour, millions of motorbikes letting out emission into the air at the same cadence. The VNS ( 2007 ) has revealed that in rush hour from 5pm to 7 pm the levels of dust is four time higher than normal. That means tons, millions kilograms of gases, fume, C02, N0x would poison the air and could not be able to clean. On the other hand more and more, over a thousand, new motorbikes finish each day. As a result there will be more polluted highways, and roads and more congestion. Another tangency fact that the World Air Quality Index has indicated Hanoi has the high level of PM2.5 and PM10 which mainly emitted by transports as well as stood at Unhealthy stage which shown that everybody living in Hanoi would be affected.2.1.2 industrial areasIndustrial also contributes significantly to the pollution peculiarly for areas closelipped the sources. Although industrial enterprise has helped in technological progress and stir people living regular but th e price we have to pay for this is too huge especially to air pollution. There are 256 large industrial sources from North to southwesterly and thousands of other short scale factories around them (Wikipedia 2006). Many of these areas contain small factories with the high levels of indoor pollutant. Factories always linked with manufacturing products and require using all kind of materials in the process.These components after being disposed have to be removed out of the factories. Each years, they released ton of toxic chemicals namely normality dioxide, methane to the air throughout the chimneys. According to regular statistical investigations. in Vietnam each year there are 30,000 tons of gasconades mainly industrial waste and domestic garbage as well as chemical one (Vietnamnet 2013) . Surprisingly that, industrial wastes mostly generated from industrial parks in the Federal and southern areas account for 80%. It is state that 50% to 70 % of this wastes can be reprocessd t o make up new energy but very only 10% of them has been reuse. These substance wastes of waste continue to pollute the environment.2.2 health effectsHealth impact of air pollution depends on the pollutant type, its concentration in the air, length of exposure, other pollutants in the air, and individual susceptibility. Different people are affected by air pollution in different ways. Generally, for young people who in a good state of health, the impacts of air pollution in a short term would not be a serious problem. But a long term get to to polluted air can lead to serious symptoms mainly related to lung cancer and cardiovascular systems (heart function and blood circulation) as well as skin and eyes diseases. Dr Nguyen Xuan Nghiem of the National Hospital for Tuberculosis and Lung Disease said that their facilities were not meeting the demand of patients. He also claimed that the reason is a fall in air quality (VNS 2007). PM 10 which is specify as a collection of very small liquid , strong in the air mostly come from human activity such as burning coal , fossil fuel ..Breathing the air having a high concentration of it can massively damaged your inner organs including strokes brain, low level of oxygen in blood, increase heart rate, asthma.It is announce that 900 deaths each year in New Zealand due to PM 10. The problem is according to an environmental project , Hanoi and HCM city have the amount of it over 20 times to the rule set by WHO ( VNS 2007 ). A research by the Minister of Health indicated that in each hundred thousand people, 4,100 (4, 1%) has lung cancer and 3,800 has to deal with throats and tonsils problems (Vietnamnet Bridge) However the most vulnerable groups are children, pregnant women, the elderly or housewives who are use biomass fuel for cooking. A research carry Southern California Childrens Health (2013) in over 1000 children between the periods of 10 to 18 year grey-haired has shown that those living in the polluted area must deal with a higher risk of underdeveloped lungs. Their lungs only worked as 80% of a normal child that age and might never be to the full recover. A further study by Environmental Health Perspectives (2014) indicates that the chances of acquire high blood sugar would be twice for pregnant one. uplifted blood sugar during pregnancy might lead to unpredictable consequences for both(prenominal) mother and the baby such as preterm birth and obesity Researchers produced a test in 2000 women in Boston and find out that the question culprit is PM 2.5 near their living areas.3. ConclusionFrom all the findings above, it is obvious that Vietnam air quality is witnessed a decrease in The past 10 years to now. The level of pollution increase day by day due to the enormous number of transportation and the activities related to industrial areas. This linguistic context leads to many impacts as well as deadly diseases on citizens health. The government , recently, has been trying to i ncrease their role by indicating some projects to enhance the air quality including building air quality monitoring move near polluted areas ( VNS 2012 ) in the period of 2016-2020 and 3R ( reduce , reuse , recycle ) . Waste management will help to limited the environment pollution and free a large land areas using for dumping garbage. Since 2005, Vietnam has enforced the Euro 2 ration for vehicles emission (Pham Oanh 2013).The Prime Minister also delivered a law to controlling the amount of automobiles and cars in cities and province zones. Furthermore, they should improve the common transport to encourage people using them. As a result, few motors and cars will reduce the amount of emission. For citizens to protect yourselves and the Air here are some suggestions. For example, when you stop at the red light more than 20 seconds, turn off the engine. It is also recommend wearing mask and glasses to prevent dust and other harmful gases. We all have a responsibility to make sure that we use better practices to deal with air pollution. If there are not any actions taken seriously our lives and our contiguous generation will be greatly threatened. Hopefully in the near future, our air will become fresher and Vietnam economy would continue to be one of Asias dragons without hurting the environment.

Frostbite Chapter 9

NineI DIDNT enamor DIMITRI FOR a while afterward that. Hed displace a message later that repute solar day saying that he theme we should rescind our next ii sessions because of the rapidly coming plans to leave campus. Classes were somewhat to end whatever authority, he say taking a hoo-ha from pattern session run throughmed a equal(p) the reasonable thing.It was a lame excuse, and I knew that wasnt the reason he was c mop upin nailceling. If he penuryed to avoid me, I would deport preferred he do up something ab deduct in how he and the early(a) guardians had to up Moroi security or practice top-secret ninja moves.Regardless of his story, I knew he was avoiding me because of the kiss. That damned kiss. I didnt herb of grace it, non exactly. God all knew how practically Id been wanting to kiss him. But Id d angiotensin converting enzyme it for the defame reasons. Id d iodine it because I was upset and thwarted and had patently wanted to prove that I coul d. I was so tired of doing the aright thing, the smart thing. I was essay to be to a greater extent than(prenominal) in control lately, and I seemed to be slipping.I hadnt disregarded the warning that hed once leadn me- that us being to stoolher wasnt just ab by age. It would interfere with our jobs. Pushing him into the kisswell, Id fan the flames of a problem that could counterbalancetu altogethery impairment Lissa. I shouldnt take a crap make it. Yesterday, Id been otiose to stop myself. Today I could see more clearly and couldnt count what Id done.s smackmason met me on Christmas morning, and we went to go hang out with the an different(prenominal)s. It provided a soundly opportunity to publicise Dimitri out of my head. I equald mason- a lot. And it wasnt give care I had to run remove and marry him. deal Lissa had say, it would be whole for me to just date somebody again.Tasha was hosting our Christmas brunch in an elegant parlor in the Academys guest qu arters. Lots of group activities and parties were occurring passim the school, precisely Id quickly noticed that Tashas comportment al federal agencys created a disturbance. People all(prenominal)(prenominal) secretly stared or went out of their way to avoid her. some cartridge clips she would challenge them. Sometimes she would just lie low. Today, shed chosen to stay on out of the some other royals way and simply enjoy this small, private party of those who didnt throw out her.Dimitri had been invited to the gathering, and a bit of my resolve faltered when I axiom him. Hed actually aligned up for the occasion. Okay, dressed up might restrain been an exaggeration, barely it was the closest Id ever seen him come to that. Usually he just looked a exact roughlike he could spring into battle at any given arcminute. Today, his grungy hair was tied(p) at the screen of his neck, as though hed actually tried to draw in it neat. He wore his usual jeans and leather boots, except alternatively of a T-shirt or thermal shirt, he had on a finely knit sorry sweater. It was just an commonplace sweater, nothing designer or expensive, but it added a touch of polish I didnt usually see, and erect God, did it fit him well.Dimitri wasnt mean to me or anything, but he certainly didnt go out of his way to take form conver sit d throwion with me. He did talk to Tasha, however, and I watched with fascination as they conversed in that s smoket(p) way of theirs. Id since learned that a exhaustively genius of his was a distant maiden cousin of Tashas family that was how the two of them knew each other.Five? asked Dimitri in affect. They were discussing the friends children. I hadnt watchd that.Tasha nodded. Its insane. I swear, I dont trust his wifes had more than six months rancid sur staveed by kids. Shes short, too- so she just gets wider and wider.When I first met him, he swore he didnt sluice want kids.Her midriffball widened excitedly. I s ubsist I cant believe it. You should see him instanter. He just melts around them. I cant dismantle understand him fractional the time. I swear, he speaks more bobble talk than English.Dimitri smiled his grand smile. Wellchildren do that to population.I cant conceive it happening to you, she laughed. Youre always so stoic. Of course I suppose youd be doing baby talk in Russian, so no one would ever recognize.They both laughed at that, and I turned absent, grateful Mason was there to talk to. He was a good distraction from everything, because in entree to Dimitri ignoring me, Lissa and Christian were chatting on in their declare little human kindly too. Sex appeared to involve made them that much more in love, and I wondered if Id get to spend any time with her at all on the ski trip. She did eventually break away from him to give me my Christmas pre move.I open the blow and stared wrong. I saw a geartrain of maroon-colored string of beads, and the scent of roses floated out.What the I lifted the beads out, and a heavy gold crucifix swung from the end of them. Shed given me a chotki. It was akin to a rosary, only small. Brace permit-size.Are you trying to convert me? I asked wryly. Lissa wasnt a spectral nut or anything, but she believed in God and attended church regularly. Like many Moroi families whod come from Russia and Eastern Europe, she was an Jewish-Orthodox Christian.Me? I was pretty much an Orthodox Agnostic. I figured God believably existed, but I didnt have the time or energy to investigate. Lissa respected that and neer tried to push her faith on me, which made the gift that much weirder. bodacious it over, she said, clearly amused at my shock.I did. On the support of the enshroud, a firedrake wreathed in flowers had been carved into the gold. The Dragomir crest. I looked up at her, puzzled.Its a family heirloom, she said. One of my dads good friends has been saving boxes of his stuff. This was in it. It belonged to my great-grand spawns guardian.Liss I said. The chotki took on a whole new meaning. I cant you cant give me something like this.Well, I certainly cant keep it. Its meant for a guardian. My guardian.I trauma the beads around one wrist. The cross felt up cool against my skin.You know, I teased, theres a good possibility Ill get kicked out of school in the lead I can become your guardian.She grinned. Well, then you can give it back.Everyone laughed. Tasha started to say something, then stopped when she looked up at the penetration.JanineMy mother stood there, looking as stiff and impassive as ever. forbidding Im late, she said. I had business to take allot of.Business. As always. Even on Christmas.I felt my stomach turn and warming rise to my cheeks as the details of our advertise came rushing back to my mind. Shed never sent one word of communication since it had happened two days ago, not even when I was in the infirmary. No apologies. Nothing. I gritted my teeth.She sat dow n with us and soon get together in the conversation. Id long since discovered she could truly only talk well-nigh one subject guardian business. I wondered if she had any hobbies. The Badica attack was on everyones mind, and this drove her into a conversation just closely some mistakable fight shed been in. To my horror, Mason was riveted by her every word.Well, decapitations arent as easy as they seem, she said in her matter-of-fact way. Id never thought they were easy at all, but her tone suggested that she believed everyone thought they were cake. Youve got to get through the spinal cord and tendons.Through the bond, I felt Lissa grow queasy. She wasnt one for gruesome talk.Masons eyes lit up. Whats the best weapon to do it with?My mother considered. An axe. You can get more weight behind it. She made a swinging motion by way of illustration.Cool, he said. Man, I hope they allow me carry an axe. It was a comical and ludicrous idea, since axes were hardly convenient weapon s to carry around. For half a second, the thought of Mason walkway down the street with an axe over his shoulder lightened my mood a little. The mamaent quickly passed.I honestly couldnt believe we were having this conversation on Christmas. Her presence had work everything. Fortunately, the gathering eventually dispersed. Christian and Lissa went off to do their own thing, and Dimitri and Tasha apparently had more call foring up to do. Mason and I were well on our way to the dhampir student residence when my mother joined us.None of us said anything. Stars cluttered the black sky, swell and bright, their glitter hold backed in the ice and degree Celsius around us. I wore my ivory windcheater with fake fur trimming. It did a good job keeping my body warm, even though it did nothing against the chilly gusts that heat up my face. The whole time we walked, I unbroken expecting my mother to turn off toward the other guardian areas, but she came right inside the dorm with us. Ive been wanting to talk to you, she at last said. My alarms clicked on. What had I done now?That was all she said, but Mason picked up on the hint immediately. He was neither boneheaded nor oblivious to social cues, though at that mument, I kind of wi wander he was. I also found it ironic that he wanted to fight every Strigoi in the world but was afraid of my mother.He glanced at me apologetically, shrugged, and said, Hey, Ive got to get, um, somewhere. Ill see you later.I watched with regret as he left, wishing I could run after him. Probably my mom would only tackle me and punch my other eye if I tried to escape. infract to do things her way and get this over with. Shifting uncomfortably, I looked everywhere but at her and waited for her to speak. Out of the corner of my eye, I noticed a few people glancing over at us. Recalling how everyone in the world seemed to know about her giving me the black eye, I suddenly unconquerable I didnt want witnesses around for whatever wor ds she was about to unleash on me.You want to, um, go to my room? I asked. She looked surprised, virtually uncertain. Sure.I led her upstairs, keeping a safe distance away as we walked. Awkward tension built between us. She didnt say anything when we reached my room, but I saw her examine every detail carefully, as though a Strigoi might be lurking in there. I sat on the cope and waited while she paced, unsure what I should do. She ran her fingers over a stack of books on animal behavior and evolution.Are these for a report? she asked.No. Im just enkindle in it, thats all.Her eyebrows rose. She hadnt known that. But how would she? She didnt know anything about me. She continued her appraisal, stopping to battlefield little things that apparently surprised her about me. A picture of Lissa and me dressed up like fairies for Halloween. A bag of SweeTarts. It was as though my mother were meeting me for the first time.Abruptly, she turned and extended her hand toward me. Here.Startle d, I leaned forward and held my palm out underneath hers. Something small and cool dropped into my hand. It was a round pendant, a small one- not much bigger than a dime in diameter. A base of silver held a flat disc of colored looking glass mickles. Frowning, I ran my thumb over its surface. It was strange, but the circles almost made it look like an eye. The inner one was small, just like a pupil. It was so dark dirty that it looked black. Surrounding it was a larger circle of pale blue, which was in turn ring by a circle of white. A very, very thin ring of that dark blue color circled the outside.Thanks, I said. I hadnt expected anything from her. The gift was weird- why the endocarp would she give me an eye?- but it was a gift. I I didnt get you anything.My mom nodded, face blank and unconcerned once more. Its fine. I dont need anything.She turned away again and started walking around the room. She didnt have a lot of space to do it, but her shorter height gave her a smalle r stride. Each time she passed in campaign of the window over my bed, the light would catch her auburn hair and light it up. I watched her curiously and realized she was as neural as me.She halted in her pacing and glanced back toward me. Hows your eye?Getting better.Good. She opened her mouth, and I had a feeling she was on the door of apologizing. But she didnt.When she started pacing again, I decided I couldnt stand the inactivity. I began displace my presents away. Id gotten a pretty nice drag in of stuff this morning. One of them was a silk dress from Tasha, red and embroidered with flowers. My mother watched me hang it in the rooms tiny closet.That was very nice of Tasha.Yeah, I agreed. I didnt know she was going to get me anything. I really like her.Me too.I turned from the closet in surprise and stared at my mom. Her astonishment mirrored mine. If I hadnt known any better, Id have said wed just agreed on something. maybe Christmas miracles did happen. withstander Belik ov will be a good match for her.I- I blinked, not entirely sure what she was talking about. Dimitri?Guardian Belikov, she corrected sternly, still not sanction of my casual way of addressing him.What what kind of match? I asked.She raised an eyebrow. You havent heard? Shes asked him to be her guardian- since she doesnt have one.I felt like Id been punched again. But hesassigned here. And to Lissa.Arrangements can be made. And regardless of the Ozera reputationshes still royal. If she pushes, she can get her way.I stared bleakly into space. Well, I guess they are friends and everything.More than that- or possibly could be.Bam Punched again.What?Hmm? Oh. Shesinterested in him. By my mothers tone, it was clear that romantic matters actually held no interest for her. Shes willing to have dhampir children, so its possible they might eventually make an, um, arrangement if he were her guardian.Oh. My. God.Time froze.My fancy stopped beating.I realized my mother was waiting for a respons e. She was leaning against my desk, ceremony me. She might be able to delineate down Strigoi, but she was oblivious to my feelings.Is is he going to do it? Be her guardian? I asked weakly.My mom shrugged. I dont think hes agreed to it yet, but of course he will. Its a great opportunity.Of course, I echoed. why would Dimitri turn down the chance to be a guardian to a friend of his and to have a baby?I think my mom said something else after that, but I didnt hear it. I didnt hear anything. I unplowed intellection about Dimitri leaving the Academy, leaving me. I thought about the way he and Tasha had gotten along with each other so well. And then, after those recollections, my imagination started improvising future scenarios. Tasha and Dimitri together. Touching. Kissing. Naked. different things I squeezed my eyes shut for half a second and then opened them.Im really tired.My mom stopped mid-sentence. I had no idea what shed been saying before I interrupted her.Im really tired, I repeated. I could hear the hollowness in my own voice. Empty. No emotion. Thanks for the eyeum, thing, but if you dont mind My mother stared at me in surprise, her features open and confused. Then, just like that, her usual wall of cool professionalism slammed back into place. Until that moment, I hadnt realized how much shed let it up. But she had. For just a draft time, shed made herself vulnerable with me. That vulnerability was now gone.Of course, she said stiffly. I dont want to imposition you.I wanted to tell her it wasnt that. I wanted to tell her I wasnt charge her out for any personal reason. And I wanted to tell her that I wished she were the kind of loving, understanding mother you always hear about, one I could confide in. perchance even a mother I could discuss my troubled love deportment with.God. I wished I could tell anyone about that, actually. Especially right now.But I was too caught up in my own personal drama to say a word. I felt like mortal had ripped my heart out and tossed it across the other side of the room. There was a burning, agonising pain in my chest, and I had no idea how it could ever be filled. It was one thing to accept that I couldnt have Dimitri. It was something entirely different to realize someone else could.I didnt say anything else to her because my speech capabilities no longer existed. Fury glinted in her eyes, and her lips shape out into that tight expression of irritation she so often wore. Without another word, she turned around and left, slamming the door behind her. That door slam was something I would have done too, actually. I guess we really did distribute some genes.But I forgot about her almost immediately. I just kept sitting there and thinking. Thinking and imagining.I spent the rest of the day doing little more than that. I skipped dinner. I shed a few tears. But mostly, I just sat on my bed thinking and growing more and more depressed. I also discovered that the only thing worse than imagining Dimitri and Tasha together was store when he and I had been together. He would never touch me again like that, never kiss me againThis was the worst Christmas ever.